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Punk Poet Laureate John Cooper Clarke breathes new life into the world of…Insurance Claims

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Punk Poet Laureate John Cooper Clarke breathes new life into the world of…Insurance Claims

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In a collision of cultures, John Cooper Clarke, the iconic punk poet, has embarked on a unique partnership with Hiscox, taking on the groundbreaking role of the world’s first ‘Underwriter in Residence.’

In celebration of World Poetry Day which took place yesterday (March 21), this unexpected alliance has borne fruit in the form of an anthology of poems, each inspired by the most extraordinary and unforeseen insurance claims encountered by the insurer.

The announcement coincides with fresh data highlighting the unforeseen nature of small business challenges: a quarter of SMEs owners have filed insurance claims that caught them completely off-guard, underlining the unpredictability inherent in business operations. Yet, amidst economic strain, 15% of SME owners admit to lacking any form of insurance, a risky oversight in today’s unpredictable environment.

John Cooper Clarke, celebrated for his wit and poignant observations, has delved into the oft-misunderstood realm of insurance, transforming mundane claims into compelling narratives. From the tragicomedy of a prized bull’s untimely demise to the bizarre theft of camera gear by baboons, Clarke’s poems unveil the colourful, unpredictable fabric of business life, affirming the essential nature of insurance in safeguarding against the unexpected.

Despite the essential role of insurance in business continuity and risk management, there is a discernible trend among small business owners towards hesitancy or neglect in securing adequate coverage. This hesitance is compounded by current economic pressures, with half of the insured SME owners considering cutbacks on their policies. As SMEs navigate the complexities of the business landscape, the partnership between Clarke and Hiscox serves as a timely reminder of the unpredictable challenges that lie in wait and the indispensable safety net that insurance provides.

Some of John’s anthology of poems for Hiscox can be seen on the next page…

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