Coleen RooneyColeen Rooney has been named Ambassador of the Tesco Mum of the Year Awards 2014.

The media personality will embark on a quest to find the most deserving mums in the UK, who will then be celebrated at a glittering star-studded luncheon at a luxury hotel in London the weekend before Mothers’ Day, next year.

It is an honour to be chosen to act as an Ambassador for such a brilliant campaign. There are so many truly inspirational mums out there who do an amazing job and I am excited to be involved with the Awards to give them the recognition they deserve. – Coleen

The awards were launched nine years ago and aim to recognise the work of mums who go above and beyond to help others.

Tesco is looking for those who work in their communities, raise money for a good cause, campaign for what they believe in, or help others less fortunate than themselves. The search is for mums who have gone that one step further to help others.

Coleen was chosen to be our Ambassador because charity work lies very close to her heart. She manages to juggle a busy home life with two young boys with her business life as a fashion designer, as well as several TV projects and columns she has been involved with.

Plus she does extraordinary work for several charities, including Claire House Children’s Hospice, Alder Hey Children’s Hospital and she has also been involved with the Jeans for Genes charity. She is a popular personality and always cheerful. – Tesco Spokeswoman

To nominate a mum who you feel deserves a Tesco Mum of the Year Award, go to www.tesco.com/living and click on the ‘nominate’ tab or email mumoftheyear@tescomagazine.co.uk

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