Popular broadcaster UKTV has announced it has taken a new free-to-air slot and revealed plans to move lifestyle channel Home.
“Moving Home in to free-to-air households gives a greater reach to our channel, offering more viewers the opportunity to watch our great roster of much-loved shows fronted by big name talent. We’re looking forward to welcoming new audiences to our Home.” – Emma Ayech, general manager, Home
Home, currently exclusively in pay TV, is the UK’s only television channel dedicated to inspirational home and gardens programming.
Home takes up its new residence at channel 25 on 1st March, bringing audiences hit shows such as My Dream Derelict Home, Escape to the Country, A Place in the Sun: Home Or Away, My Flat-Pack Home featuring Amanda Lamb, Nick Knowles’ Original Features, Make My Home Bigger, Fantasy Homes by the Sea and Kitchen SOS featuring Nadia Sawalha.
Home has been in pay TV since 2009, when it replaced UKTV Style. Home’s move brings UKTV’s roster of channels in free to six, with the channel joining Dave, Dave Ja Vu, Drama, Really and Yesterday.
Dave Ja Vu, currently airing on channel 25, will move to a new channel slot which will be announced in the coming days. From 1st March most viewers will find that their TV has automatically retuned to reflect the new channel positions for Home and Dave Ja Vu. However, viewers with older sets may need to conduct a manual retune.
UKTV recently celebrated its most successful year after record-breaking viewing helped the network deliver 9.32% share of commercial impacts, putting it ahead of Channel 5’s full portfolio and all of Sky’s wholly owned channels, including movies and sport, for the first time.