Mr SelfridgeWhile ITV Studios may not have finished production on the second series of period drama Mr Selfridge its leading star, Jeremy Piven, thinks the new run will be even better than the first season.

The  ten part hour long episodes of Mr Selfridge began filming in April on location in Greater London and Kent. Transmission on ITV will be in 2014 to coincide with the centenary of the First World War.

The series follows the life of department store owner Harry Gordon Selfridge who founded the famous London department store in 1909.

I’m not supposed to tell you, but I’ll tell you anyway that [the second series] starts five years ahead [of the first], so the backdrop is the Great War,” he explained.

I know it’s such a cliche, but this season, everything in the show is deepened. I’m really proud of the way it’s going and I feel like we have a duty to do better than last season, and I think we’re off to a really great start. – Piven

The former Entourage star was speaking to a gathering of journalists at a press at a gala dinner in London.

Set in 1914, in the run up to the Great War, the second run will see that Harry Selfridge has since the last series made his mark and established his iconic store, bringing life to the dead end of Oxford Street and revolutionising shopping in London.

Harry’s pioneering ideas and spectacular events have made Selfridge’s a thriving success. However, the onset of war, set to be the greatest and most devastating in history, touches the lives of everyone in the store. In these troubled times, Harry turns to family and friends and sets about healing the rifts of the past.

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