Another year, another change in the line-up of judges for Fox‘s version of the X Factor. Britney Spears and L.A Reid have gone replaced by Kelly Rowland and Paulina Rubio with Simon Cowell and Demi Lavato remaining but another change in the make-up of the judges panel hasn’t stopped leaking ratings.
The changes in the presenting line up – Khloe Kardashian dropped in favour of Mario Lopez – hasn’t helped either. The third series of the X Factor is the lowest rated so far with ratings just above the 6 million mark and 18-49 ratings now dipping below the 2.0 mark. These ratings are before the big premiers of returning favourites such as The Big Bang Theory which will likely dent the X Factor ratings even further.
There are now some media experts predicting that Fox won’t renew the X Factor for a fourth season. This comes at a time when the UK X Factor is enjoying a surge in popularity for its tenth season which has marked the return of Sharon Osbourne to the judges panel. However, whether ratings will remain high remains to be seen and the surge comes after two lacklustre seasons in the UK in which the series was beaten by Strictly Come Dancing on BBC One.
The X Factor launched on Fox in 2011 with much fanfare and hype but from the word go failed to deliver ratings on-par with fellow Fox series American Idol. Since then Fox’s X Factor has lived in the shadow of American Idol and The Voice and has always had to deal with stories, in the press, about low ratings.
Producers have tried to tweak the series to make it more appealing but with little success. The first series of the X Factor was presented by Steve Jones with the judges panel comprising of Cowell, Paula Abdul, L.A Reid and Nicole Scherzinger (now a judge on the UK series) who replaced Cheryl Cole (formerly a judge on the UK series) after just a few days.
The X Factor was revamped for its second series in the hope of boosting ratings with Jones, Abdul and Scherzinger dropped. Reality TV star Khloe Kardashian was drafted in to present with Britney Spears and Demi Lavato added to the judges panel.
If ratings remain so low its hard to see the X Factor returning for a fourth season. After all how many times can you revamp a series, add new judges and presenters, before you have to give in and admit defeat?