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Cost of a Premier League pint to hit £10 by 2030?


Cost of a Premier League pint to hit £10 by 2030?

The average cost of buying a pint of beer at a Premier League stadium estimates based on the average inflation rate for alcohol…

The cost of a pint of beer at a Premier League stadium could reach almost £10 by the end of the decade, new research finds. Football shirt retailer UKSoccerShop calculated how much a draught could cost by 2030, based on the latest available food and drink price data from 2022 and the average inflation rate of alcoholic drinks over 12 months from December 2023, 9.6%, according to the Office for National Statistics (ONS).

The research revealed that the average beer at a Premier League stadium could more than double in cost from £4.60 to £9.57, increasing by around 62p a year. Based on inflation estimates, a bevvy at a London club is predicted to reach a staggering £11.27, exceeding £10 by 2029, with the capital’s cheapest pint at Brentford’s Gtech Community Stadium for £8.33.

A brew at a stadium outside of London will set the average footie fan back £8.48. The most affordable booze in the prem at Sheffield’s Bramall Lane and Manchester United’s Old Trafford could hit £6.25 – £3.33 cheaper than City. Arsenal’s Emirates Stadium and West Ham’s London Stadium, with the most expensive drinks, could see prices of a match-day draught reach an eye-watering £13.12 by 2030.

In the North West, getting a round in could reach £8.22 per person, with Everton supporters expected to fork out £9.47 each at Goodison Park. Prices in the West Midlands at Wolverhampton’s Molineux Stadium and Aston Villa’s Villa Park are predicted to soar to £8.33 and £10.83, respectively. Bournemouth’s Vitality Stadium could see its rates surge to £8.33.

UKSoccerShop Spokesperson:

“Drinkflation is on the rise, and with UK households feeling the cost of living squeeze, hospitality services trying to work around spiraling costs, with some choosing to serve weaker beer. It’s likely to affect our stadiums, too. Using inflation figures from the ONS, we can estimate what prices football fans could pay for a match day pint. We found that over £6 could become the norm up north and over £10 in London – some may even get closer to £15 by the end of 2030”.

The beer price increase was calculated from 2022 prices using the latest ONS inflation figures for alcohol over 12 months from December 2023. This percentage increase was then added to the existing price of beer year on year to estimate the cost at each stadium by 2030. 

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