William Hill sign Kirsty Gallacher as new brand ambassador.

“I am really excited about becoming an ambassador for William Hill. The team have some really innovative ideas and I can’t wait to get started.” – Kirsty Gallacher

William Hill earlier this week were delighted to announce the signing of sports presenting legend and fitness icon, Kirsty Gallacher, as its new brand ambassador. The former Sky Sports presenter joins Robbie Savage and Sir Tony McCoy as sports ambassadors for the betting company.

Kirsty, who signed a long-term deal with the bookmaker, will feature in a wide range of activities for William Hill including hosting at key sporting events across the year, social content, and she will be a key part of William Hills’ football World Cup activity this Summer.

Gallacher made her William Hill debut on Monday night (June 18th) hosting the first of the bookmaker’s England World Cup parties at the William Hill Arms in St. Paul’s, London. Kirsty was joined at the event by England legend Emile Heskey, Keith Allen–aka Fat Les of Vindaloo fame, boxer Dereck Chisora and fellow ambassador Robbie Savage.

The bookies announced on June 13th, as we reported, they were to open a special William Hill boozer for the duration of the World Cup.

The William Hill Arms in St Paul’s, London, is open to William Hill customers and social media followers who are in with chances to win entry into the pub. The boozer guarantees lucky customers free drinks, free food, plenty of space and most importantly, more televisions showing England’s World Cup matches than you can shake a stick at. That isn’t all though, with pre-match previews and expert analysis at half-time and full time being provided by footie experts.

“We’re thrilled Kirsty is joining William Hill. She is one of the best known sports presenters in the country and it’s exciting that she is now one of the new faces of William Hill. Kirsty is the first of our big summer signings, but watch this space as there’s more to come!” – Ciaran O’Brien, Communications Director at William Hill

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