The Olympic Gold Medallist and Team GB member Greg Rutherford MBE joins Eurosport’s Tokyo 2020 expert line-up.
Greg Rutherford also proved a hit with viewers on Strictly Come Dancing.
“This is an incredibly exciting moment, and we are delighted to welcome an athlete with such strong Olympic credentials to our team. The addition of Greg will bring an extra dimension to our coverage. As an Olympic champion, he has special experience and his insight will add tremendous value to give our passionate viewers something extra. His connections with Team GB will also allow us to bring fans closer to the action and really engage our audience.” – Jamie Steward, Eurosport Senior Director of production and broadcast
Eurosport, Official Olympic Broadcaster in the UK, this week announced Greg Rutherford MBE will join its comprehensive live multi-screen coverage of Olympic Games Tokyo 2020.
Rutherford, who worked for Eurosport as an expert analyst at the IAAF World Athletics Championships 2017, will join in a multi-purpose role that will see the Olympic long jump gold medallist deliver unrivalled expertise to millions of fans across Europe while also enabling viewers to follow Team GB athletes closer than ever before.
The British long jump record holder will interview the stars of athletics from the Olympic Stadium in Tokyo, delivering instant reaction and capturing all the best reaction as it happens. In addition, Rutherford will assume the role of roving reporter across multiple Olympic events ensuring fans see all the key medal moments.
Rutherford will also have behind-the-scenes access to the athletes’ village as Eurosport strives to deliver an immersive Olympic Games experience both during and away from competition.
Delivering the biggest digital Olympic Games remains at the forefront of Eurosport’s content strategy, with Rutherford set to play a key role for audiences in the UK. Fans will be able to enjoy a series of short-form features in the lead-up to Tokyo 2020 including Team GB’s official kitting-out – with the objective of powering people’s passions for the Olympics ahead of the Games
The Opening Ceremony of the Olympic Games Tokyo 2020 will take place on Friday 24th July with the Games to continue until 9th August..
“Winning Olympic gold was the pinnacle of my athletic career and I can’t wait to experience the Games again from the other side of the camera with Eurosport. Eurosport has already shown great Olympic Games ambition by presenting every minute on digital and using innovative technology to get a deeper understanding of the action. With this forward-thinking approach, I know we’ll deliver a special Games experience together. Tokyo 2020 is going to be an incredible Games and I can’t wait to get started.” – Greg Rutherford, MBE