Olivia Attwood returns to ITVX for ‘redefining beauty’ series

A new series begins this week…

Olivia Attwood returns in this immersive series as she continues her search for how science and social media are redefining beauty as we all chase the perfect selfie.

Have smoothed foreheads, trimmed flaps, pumped up bums and lifted brows become the new normal? Olivia will once again investigate six different aspects of the cosmetic world: Weight Loss, Smile, Skin, Mummy Makeover, Men and Spending 100K & Counting.

Olivia will embed herself with patients and practitioners, discover the astonishing range of procedures now available, and hop onto the table to try some out for herself, from the latest in energy treatments to the beneficial effects of salmon sperm injections. Olivia’s inside track on influencers and first-hand experience of surgery makes her the perfect guide, asking smart questions and bringing a warm, nonjudgmental and balanced tone to the series.

She meets young women about to undergo cosmetic procedures who’ll open up about why they’re going under the knife and just how much they’ve paid for it, gown up to accompany them into theatre, and meet them afterwards for must-watch before and after moments. Frank, funny and relatable, this returning series continues to lift the lid on our search for the perfect body.

In the preview video below, model Lottie Moss discusses her experiences with weight-loss medication Ozempic.

The new series of Olivia Attwood: The Price of Perfection is available this Thursday on ITVX